Ikea & Fashion
October 14th, 2009
Ikea has connections with the fashions also. Ikea Norway had a publicity campaign with ideas inspired from fashion. In the very successful printed add the public can see a beautiful model posing in a studio with many Ikea products. The prices of the products are also written, and even the model` s clothes are made from Ikea pillow cases and bed linen. Among the Ikea products present in theses add are the Ikea storage boxes, pillow cases, shelves, chair and clothes hangers. The new approach of the Ikea and fashion add was very attractive to the public, especially to the feminine one.
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